• Title

    INSEAD Evening Conference & Cocktail sponsored by Pepsico

    "Why and How Women Mean Business"

    by Avivah Wittenberg-Cox

     Dear Alumni,

    Never before has here been such attention to the economic importance of women. As companies begin to understand the WHY of better gender balance, they are still struggling with HOW to make it happen. While women are picking up the majority of university degrees around the globe, they still think of themselves as a disempowered minority. Is gender balance in the work place a myth or soon to become a reality?

    Come and listen to the latest thinking on gender balance at the upcoming conference given by Avivah Wittenberg-Cox, author of HOW Women Mean Business (MANPOWER Best Book of the Year prize in 2009), and co-author of the best-seller: WHY Women Mean Business.


    Avivah Wittenberg-Cox is the CEO of 20-first, one of the world’s leading gender consultancies and lectures at both INSEAD and HEC business schools. She has had articles published in prestigious publications such as Harvard Business Review, International Herald Tribune and Financial Times. Canadian, French and Swiss, Avivah is an INSEAD Alumna (MBA '86).


    When:       Monday, January 14th 2013

    Where:      Hôtel Beau Rivage, 13, quai du Mont-Blanc, 1201 Geneva

    Programme of the evening:

    - Registration:                                                                       6:00 pm - 6:30 pm

    - Conference                                                                            6:30 pm - 7:45 pm

    - Networking Cocktail:                                                   7:45 pm - 8:45 pm

     If you cannot attend this event but would like to stay informed of future initiatives on Gender Balance, please send an email to insead@bluewin.ch.

    This evening is generously sponsored by Pepsico.


    We look forward to seeing you there!

     Kind regards,

    Leila Ojjeh (MBA ‘01D) & Rumyana Dorlas (MBA’02 J)

    INSEAD Alumni Association Switzerland -  President & Vice-President Geneva Chapter

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    Event venue address

    Quai du Mont Blanc 13 1201 Geneva Switzerland
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