Friday Reads: Google and Twitter

It’s almost weekend and time for our Friday Reads. This time we’ll take a look at an interesting study about Twitter’s Promoted Tweets and Google Street View is now available for 20 German cities. So you’re now able to check out the location of the amiando Headquarter in Munich.

The Future of Advertising Has Been Promoted: A New Study

Twitter struggled for years to find a way to actually make dollars with the platform. But now the demand for Twitter’s new Promoted line of Tweets, Trends, and Accounts is enormous. Big brands like Coca-Cola, Starbucks, and many others are already using Twitter’s advertising tools for promotion. Here are interesting insights about that topic and the future of it on Brian Solis’ blog: Read more.

Google Street View Comes to 20 German Cities

After the launch as a preview two weeks ago, Google Street View is now available for 20 German Cities, including Berlin, Hamburg and Munich. As you might know, 240,000 German households have chosen to opt-out of the service due to privacy concerns. Luckily, our office is not blurred so you can have a look at it:

Google Offered To Buy Twitter For $2.5-$4 Billion – Sources

There are rumours around for quite a while that Google wants to buy Twitter. Earlier this year Google apparently made an informal offer to buy the micro-blogging platform for $2.5 billion. According to another source near Twitter, Google now offers about $4 billion. There’s a third famous player in the game – Microsoft, which is also speculated to be interested in buying Twitter. In the meantime Twitter seeks more funding at an valuation of $3 billion.  Read more.

Have a great weekend!

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